Tag Archives: web

It’s More Than a Blog

In our May/June issue of 2connect, we discussed the benefits of using blogging software to take your publication online, including the ability to share content through RSS, build on content through video- and photo sharing, and expand delivery by connecting to social media. There is no question that blogging software, such as WordPress, Typepad, or [...]

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Parenting Publications of America Slides

We have returned from our speaking engagement at the Parenting Publications of America (PPA) annual convention. We enjoyed spending time with a passionate group of editors, publishers, and designers all focused on creating successful publications for parents. Watch an abridged version of our two-part presentation “Implementing a Design Strategy” in slideshare format.

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5 Reasons To Take Your Publication Online

People read publications because they want content that entertains, enlightens, and informs them. Your readers form an audience with shared interests—a community. Are you maximizing their editorial experience with an online presence? Here are five reasons why you should be:
1. Conversation. The problem with a print-only publication is that the conversation is primarily one-way. The [...]

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New Business Partner

2communiqué has entered a partnership with the information technology company LincolnPeak to expand our interactive solutions. LincolnPeak brings extensive knowledge of web technology and social networking that will complement our philosophy on cross-media editorial design.

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National Council for Marketing & Public Relations lecture

Creative Director Chris St.Cyr recently presented at the annual conference for the National Council for Marketing & Public Relations (NCMPR). The presentation, “Publication Design: Strategic Publications for Print and Web,” focused on how to create a cohesive publication strategy for multiple medias.

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Redesign Launches

Tufts Journal, a 2COMMUNIQUÉ project for Tufts University, launched on March 7. The new design is newsy, clean, and easy to navigate. The website was built entirely with CSS, including a print style sheet that removes everything except the article when the page is printed.

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