Tag Archives: research

Designing the Edit/Editing the Design

During this one-day seminar will we will discuss the issues faced when creating publications. Multiple sessions will address the importance of respect between edit and design, and how that respect leads to a successful, audience-focused publication. The wrap-up will include troubleshooting—working with less-than-perfect imagery, no-so-exciting editorial, and page-invading advertising.
Minnesota Magazine & Publications Association 2009 Summit [...]

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5 Steps to Keep It Fresh: Design ideas that don’t cost a thing

The current economy is not a fun topic, especially if you’re in publishing. Every day, it seems, publications are being shut down and people are being laid off. If you’re lucky enough to still have a job, you’re probably struggling with a slashed budget. But there is a positive in all of this—getting back to [...]

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The Process of a Redesign: Phase 1

Do you feel your editorial content is no longer in sync with your design? Are there changes that need to be made based on budgetary concerns? How are your sales and circulation numbers? If you’re not content with the answers to these questions, it could be time to redesign your publication. It takes time and [...]

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